With all of us on the same side pushing to help charities and communities, we can accomplish great things, and make the advertising industry a force benefiting the world instead of annoying it.

We help advertisers to get their messages in front of people without annoying them, and in a way that people actually enjoy. We route a lot of our revenue to charities, and some of it into long term investments that benefit those charities and viewers of our ads (or their heirs/estates). Some money is also given to viewers for their time and for paying attention to the ad. If an advertiser’s offer is $4 for a short ad, the viewer is paid $1, the charity is given $1, $1 would be invested in the long term to benefit charities, viewers/their heirs, and the continued existence of Hiiobi, and $1 would go to Hiiobi for maintaining the systems that make this possible to do.

The advertiser does not pay unless the viewer correctly answers a simple question confirming they saw the ad. The viewer is motivated to pay attention, and knows the advertiser is someone willing to try something unusual to benefit charities and communities, so there is a much better connection between viewers and what they are seeing. It’s not an interruption or time being taken away, it is an exchange of value that benefits the viewer very much. As ads become less and less effective over time, getting more creative about how we advertise will only become more important.

Advertisers pay for ads by the thousands, and the usual rate per thousand depends on the type of ad and on the perceived value of the specific audience. This varies greatly, and ranges from around $10 per thousand for short or less valuable ads, all the way to hundreds or more per thousand when the ads are longer, very targeted and involving an expensive product or service.

That rate per thousand is paid by advertisers every day all over the world with the clear understanding that:

1.) There will be at least some fraud depending on the platform, especially with online ads (some sites will have software that makes it look like thousands or more people are visiting the site when they are not, for example). Billions of dollars per year are wasted by advertisers because of ad fraud, this is common knowledge in the industry.

2.) Many of us, are, understandably, not paying attention to ads. We are often not in the room when ads are playing, or we do something else while it plays, ignoring it actively. Even if we watch it we have no motivation to take in what is being said, and these messages quickly become annoying.

3.) Many of us have important passions that can make or break our connection with a company. By ignoring our passions, advertisers slowly but surely build a confrontational relationship with us. We often hate them and they annoy most of us. This means that even if an advertiser has something we need, we don’t like them at least on some level, because that time wasted on watching the ad could have been used for a more important communication. A lot of us also know there is money being spent on these ads, and that in itself is annoying because that money could be used to help people instead of running repetitive ads in front of lots of people that don’t care about those messages.

Advertisers throw money at the traditional advertising system and just watch as massive amounts of it are wasted because of these problems boiled down above – the fraud problem, the attention problem, and the passion problem. They’re fine with that because it’s worth it to reach those very few people who are going to be everything the advertiser needs:

1.) humans, not fraud robots

2.) paying attention

3.) not hating or avoiding the company, and

4.) actually able and wanting to purchase the product or service.

What we do is very different. We prevent fraud, pay viewers to pay attention, fund charities during the advertising process, and connect our messages to shared passions between everyone involved. Viewers earn one penny for every second of our advertising and confirmation process. Our price per ad depends on what the advertiser is able to offer, and the minimum is one penny per second of time spent watching the ad and confirming they saw it by answering an easy question about it. Earnings from each ad are split four ways between donations to charities associated with that ad session, payments to viewers of these ads, long term investments which are later divided in these same four ways, and covering the costs of making all of this possible. If the ad is missed, viewers can easily play it again, and the payment from the advertiser is not applied to that specific view until the viewer confirms they watched the ad. This way, our advertisers don’t have to just throw a lot of money into ads that don’t go anywhere. Any form of profit we bring in – from leads, sales, or anything else we are providing – is split in the same four ways. With all of us on the same side pushing to help charities and communities, we can accomplish great things, and make the advertising industry a force benefiting the world instead of annoying it.

Viewers bring about donations to charities without donating themselves, they earn money themselves which they can choose to donate or not, and part of our profit is also used to fund long term investments building defenses against income and wealth inequality. Profit from those investments benefits charities and the viewers or their estates/heirs indefinitely. The post following this one will go more into detail on those investments, how they work, and how billionaires have used them to get and stay ahead in the past.

This post is not finished completely yet – there is a bit more detail I want to provide here about how we are preventing fraud. I am trying to make sure I make all of this as plain and simple as possible, which is tough to do with something like ad fraud prevention.

Soon, we will be ready to test the accounting software and other technical parts of this system with a small user group, before offering these ads to more people in our network. It will of course be important to make sure all of those parts are working properly before sending to many ads and payment offers to too many people.

Peace and greatness to you and yours.